Buying Plan
La Sua is a women's apparel brand focused on quality and elegance, offering sleek garments for confident, forward-thinking women. Since our 2019 launch, we've experienced significant growth. Based in Vancouver, BC, we draw international inspiration from global tradeshows. Our garments are ethically produced in Europe (Italy, Portugal).
We are creating our Fall/Winter 22 collection, projecting a 20% increase from last year's $750,000 sales. Our offering is informed by sales analysis, trend forecasting, and consumer understanding, focusing on the most successful categories. This collection will include footwear, dresses, tops, and pants.
This is a designed scenario to replicate the creation of a collection from a buyers perspective.
Our company has three brick and mortar stores located in Vancouver, BC and Manhattan, NY as well as an online store. The projected success of this season is crucial in earning investors in order to open more stores and expand internationally.
La Sua